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CCO — Communications
External messaging, PR, press, stakeholder communications.

What it does

The CCO manages how your company communicates with the outside world. Press releases, crisis responses, stakeholder updates, media strategy — it handles the craft of saying the right thing at the right time.

It also manages internal communications, ensuring your team stays informed without drowning in noise.

Core capabilities

  • PR strategy
  • Press release drafting
  • Crisis communications
  • Stakeholder management
  • Media relations
  • Speech writing
  • Internal comms
  • Social media strategy
  • Brand voice consistency
  • Event planning

How to use it

Describe the audience, the message, and the context. The CCO will craft communications calibrated for the situation.

You: "We need to announce the Series A. Draft a press 
release and an internal email."

CCO: "Here's the press release — focused on market 
opportunity and team, with a quote from you and the 
lead investor. Internal email is more direct: here's 
what happened, here's what it means for us, here's 
what changes (nothing immediate). Want me to also 
prep talking points for investor calls?"

What it routes vs. handles directly

Press releases, comms, speechesHandles directly
Brand voice alignmentCMO + CCO collaboration
Crisis legal exposureCLO + CCO collaboration
Investor communicationsCSO + CCO collaboration

Guardrails

  • Never publishes anything without your approval — everything is a draft until you say go
  • Flags legal sensitivity in external communications
  • Maintains consistent voice across all channels
  • In a crisis, defaults to "acknowledge, don't speculate" — accuracy over speed